Taste 2022 Caymus Cabernet Blind vs. $25 Rivals! 😍
10.03.2024
Taste Caymus Cabernet Blind!
Saturday October 5th, 2024
9am-8pm
All Day Long!!
Featuring 2022 Caymus Cabernet!
winestore. Price: $67.99 per bottle
Our blind tasting schedule resumed last fall and they have been on a roll ever since. These events are by far my favorite tastings!!
And this Saturday...??? It may be our most popular of them all!
Caymus Cabernet is one of the hottest selling wines in any given year, but if we placed it in a lineup with less expensive offerings - could you pick it out? Would it still be your favorite? We're going to find out this weekend!
I mean, a Ducati is supposed to go faster than a bicycle, and a $70 wine is supposed to taste better than a $25 one. Right? Well, maybe not. A wine's success isn't measured in MpH, it's measured in the taste that is transferred from the glass to your mouth. If you don't know the price, can't see the label, and can't hear someone waxing poetic in your ear about the wine's "score," then all that is left is the juice and your taste buds. It's a scary proposition for any winemaker. That's why you have marketing departments that design catchy labels, create campaigns to build a wine's image, and spend all of their time and energy essentially trying to convince consumers that a wine is great. The problem is that you can't out "market" a blind tasting.
Which is why we're playing "Find the Caymus Cabernet" this Saturday - and I have to tell you this may the the most competitive lineup we have ever put together. The format is simple really. Eight wines will all be tasted blind on our tasting machines each at a cost of $1.00. ($8 to get through the whole tasting) One of them will be the 2022 Caymus Cabernet and the others will be an assortment of wines at every price point from a number of different regions. All you have to do is taste and pick your favorite. Yes, that's right, your favorite. If that's the Caymus, then great, if not, well that's OK too. You may be surprised as to what your favorites actually are.
We hope to see you Saturday - we can't wait to see who the winner will be!
Questions?
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Call ASHEVILLE @ 828-417-7305
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