Taste Caymus Cabernet BLIND vs. $25 Rivals
09.22.2022
Taste Caymus Cabernet Blind!
Saturday September 24th, 2022
11am-8pm
All Day Long!!
Featuring 2020 Caymus Cabernet!
It's been a minute since our last blind tasting (or any real themed tasting for that matter). Actually it's been about 1,313,280 minutes...but who's counting 😂
Prior to the pandemic, blind tastings had become something of a crowd favorite here at winestore., and why wouldn't they be!?! Blind tasting is just flat out fun!!
That is why we are beyond excited to let you know our blind tasting schedule is getting back in action, and we're starting with one of the all time favorites!
Caymus Cabernet is one of the hottest selling wines in any given year, but if we placed it in a lineup with less expensive offerings - could you pick it out? Would it still be your favorite? We're going to find out this weekend!
I mean, a Ducati is supposed to go faster than a bicycle, and a $75 wine is supposed to taste better than a $25 one. Right? Well, maybe not. A wine's success isn't measured in MpH, it's measured in the taste that is transferred from the glass to your mouth. If you don't know the price, can't see the label, and can't hear someone waxing poetic in your ear about the wine's "score," then all that is left is the juice and your taste buds. It's a scary proposition for any winemaker. That's why you have marketing departments that design catchy labels, create campaigns to build a wine's image, and spend all of their time and energy essentially trying to convince consumers that a wine is great. The problem is that you can't out "market" a blind tasting.
Which is why we're playing "Find the Caymus Cabernet" this Saturday - and I have to tell you this may the the most competitive lineup we have ever put together. The format is simple really. Eight wines will all be tasted blind on our tasting machines each at a cost of $1.00. ($8 to get through the whole tasting) One of them will be the 2020 Caymus Cabernet and the others will be an assortment of wines at every price point from a number of different regions. All you have to do is taste and pick your favorite. Yes, that's right, your favorite. If that's the Caymus, then great, if not, well that's OK too. You may be surprised as to what your favorites actually are.
We hope to see you Saturday - we can't wait to see who the winner will be!